Adriana Loya is a Mexican-American five-time Emmy® Awards-winning reporter and bilingual multi-skilled journalist at KPNX 12News in Phoenix, Arizona.

Adriana’s professional television career has led her to work with multiple media outlets and fill various news roles aside from reporting. She has filled in on the anchor desk while producing her own newscasts and edited her own stories, as well as presented short weather segments— positions she would often do all four at once. Adriana is fluent in Spanish and English, is an active member of the National Association of Hispanic Journalists, and started working in the media industry when she was 17 years old.

Before joining 12 News, Adriana was a Bilingual Multimedia Journalist at Telemundo Nueva Inglaterra, NBC10 Boston, and NECN. As a journalist in Boston, she was the first reporter to be live on the scene during the 2018 Merrimack Valley Gas Explosions in the whole market, as well as the first journalist to confirm and report on the death of Leonel Rondon, an 18-year-old man who tragically died after a chimney fell on a car he was in during the incident. She was also the only Spanish-speaking reporter with a live report during David Ortiz’s arrival at Massachusetts General Hospital after he was critically injured from a gunshot wound in the Dominican Republic.

Adriana’s work experience ranges from radio stations to modeling and walking on runways, to being a part of the exclusive social media team for the XLIX Super Bowl. She has also worked and collaborated with Azteca América, Univision Arizona, Univision Kansas, and CBS’s Kansas affiliate station. Adriana has served as a mentor and board adviser for Boston local non-profits and has played the guitar and vihuela for over 10 years. She was even at one point, a part of an all-female mariachi band.

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Work Experience